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the Process

A look inside our client process

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Probably you’ve heard “Branding is more than just a logo” before! But what is it? Branding is about knowing what connects with your target audience, authentically speaking to who they are, and genuinely gaining their loyalty and trust. It's an experience for your audience. Together, we'll build a strategic lifestyle around your brand that attracts the right client. So when we set out on a project together, it’s not only my goal to design something beautiful, but also to help you clarify your brand vision and strengthen your foundation for a more heart-centered and connected approach to branding.

let's take a deeper look at our process

STEP 1

How can we help you with?

STEP 1
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1-on-1

MINI

creative direction

You have a creative project you need help with and just wish to get in a designer's head for a day.

STEP 1
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project

DIGITAL

brand covered

PERFECT FOR... Small business owners who are ready to collaborate with a design partner to make their brand vision come to life! 

STEP 1
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Naturally.

PHYSICAL

spaces invaded

PERFECT FOR... Small business owners who are ready to start kicking it online! 

STEP 2

Dream + Explore + Moodboard

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All packages start with exploration process. We collect inspirations, explore the lifestyle of your audience, look deeper into the competitors and create a Mood Board.

The reason of this practice is to explore the voice of your brand and where you want to stand out. It's a great way to kickstart a project as it helps clear your vision and creates the first seeds of the branding.

STEP 3

Design Concepts

Moving into the design phase. By using all the previous data we've collected, We will present three different design concepts to choose from. These won't be the final designs and selected design will then be detailly reviewed and the logo will be finalized according to the feedback from the client.

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STEP 4

Visual Elements

Depending on the type of your package, we'll start to develop additional brand elements like style guide, icons, patterns, marketing collateral and website design.

STEP 5

Partnership

We know that design has to evolve and grow with your brand and every business's design needs are different. That's why we love getting to partner with our clients on future projects. This includes but is not limited to website updates, email newsletter creation, new product design or marketing campaigns.

Do you have a creative project that we can help with?

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Not sure where to start?

Download our FREE Brand Clarity Worksheet that will help you find out what are the tools to build a solid brand foundation.

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